Investments
The expertise of Wall Street with the benefit of being in the Upstate.
Investment Team
Our Team
Investment Philosophy
In a complex financial world, we strive to keep things simple and maintain proper perspective.
Think about financial markets as a maze. It’s easier to find the solution from overhead than ground level. We view the world from a top-down perspective, assessing the big picture before drilling down to details. Our team evaluates a variety of metrics from domestic to international economic growth, monetary and fiscal policy, along with relative value and opportunity across markets. We look for broad trends (both cyclical and secular) that we can implement across our strategies. Combined with our technology and resources, we can compete globally to evaluate individual opportunities.
Equities
We believe combined market and sector forces typically cause a significant portion of price movement in any given stock rather than company fundamentals. Our approach involves economic, market, and political environments with respect to the overall business cycle, as well as sector and industry trends and themes. Our goal is to build a portfolio that will outperform the market over time, and is broadly diversified among sectors and industries, including large, mid, and small cap equities.
- Large Cap
- Mid Cap
- Small Cap
- All Cap
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Fixed-Income Taxable
We bring together a diverse group of professionals to analyze macroeconomic factors, including interest rate outlook, economic environment, regulatory setting, and liquidity conditions. We use a disciplined approach in managing fixed-income portfolios with an active strategy that includes controlled duration management, yield curve positioning, sector rotation, and credit selection to provide competitive returns to passive strategies over longer-term investment horizons.
- Intermediate Gov/Credit
- Corporate
- Government
- Enhanced Cash
- Short Duration
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Fixed-Income Non-Taxable
Much like the process for taxable fixed-income portfolios, we provide disciplined consideration of controlled duration management, yield curve positioning, sector rotation, and credit selection to produce competitive returns over longer-term investment horizons. We also consider value analysis of municipal subsectors and bottom-up analysis of individual bonds. Tax considerations, such as a client’s state of residency, are essential to the process.
- State Specific Municipal
- National Municipal
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Diversified ETF
The cornerstone of our investment strategy is founded on the belief that asset class selection is instrumental in driving the performance of portfolios over time. Our macroeconomic-driven, top-down selection process is based on improving fundamentals, combined with attractive relative valuation of multiple asset classes. The result is a portfolio that owns the asset classes with the most attractive risk/reward characteristics. We uncover global opportunities that might not be apparent using a pure bottom-up approach.
- Global Growth ETF
- Global Income & Growth ETF
- Global Balanced ETF
- International ETF
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Institutional Sales
We have a dedicated team working with our institutional direct and intermediary relationships. John G. Bennett, CFA ®, Director of Institutional Sales, engages the institutional market across the country to directly share Greenwood Capital’s investment philosophy and strategies. The products are offered as Separately Managed Account (SMAs) and are marketed to Chief Investment Officers, Investment Consultants, and other key decision makers. We have established offerings on many investment platforms, and we maintain institutional level data with multiple database firms including eVestment, ISN/Proforma, and Morningstar. Please contact us should you know of a platform that does not make our products available, and we will assist on obtaining approval.
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Personal Approach
If we don’t sound like a typical asset manager, it’s because we aren’t. We pride ourselves on our personal service as much as our Wall Street and global expertise. In a day and age when it seems difficult to have confidence and trust in financial sources, we provide knowledge strengthened by the cohesiveness and longevity of an established local team.